Marcel Rochas closed its shop to turn exclusively to the design of fragrances. The perfume was born in 1970 remains a landmark in the needs of women.
Pastora Vega has been chosen as the image of the campaign that will debut in the face of the Holiday season. The actress confesses that the scent of "Eau de Rochas' he looks familiar, recalls the" return home ".
Great grandson of a dancer and a bullfighter, it crosses racial his veins, and yet they have chosen to be the muse of a Parisian-style advertising. Thereby demonstrating that they want to talk about what Parisian of romance can have a universal impact.
Pastora represents all those women without being twenties retain this innate sensuality, this mature and natural beauty. A woman who feels comfortable with what we do and by dissatisfied look back and see everything he has achieved. An overwhelming personality and beyond the barrier of time, such as legendary scent "Eau de Rochas."
It is a classic that does not happen in fashion, always present and that drunk women of all ages. The campaign refers to the elegance and intends to recall what this perfume. Its creator was a vanguard whose vision went beyond a fragrance for a given time, I wanted to give a projection into the future, which lasts from year to year.
The actress knows it is one of the most beloved of the country, and therefore see it as someone familiar, that goes with aging and strength that continues to maintain that aura of sensuality. The same thing happens to perfume.

0 comments:
Post a Comment